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Dupont Circle Holiday Windows Garner Praise

Accompanying images can be viewed starting on page 1 of the January 2019 issue pdf

By Bill McLeod*

 Historic Dupont Circle Main Streets (HDCMS) organized its sixth annual Holiday Windows Competition to celebrate the season and foster a shopping and dining environment in Dupont Circle.

The winners of this year’s competition were Russia House for best restaurant, with honorable mention to La Tomate and Floriana’s; Maggie O’Neil Pop-up Gallery for best retail decorations, with honorable mention to Tabletop; and Spa Logic for best service decorations, with honorable mention to Dupont Optical.

With the holiday season is when stores do most of their sales, it follows that this is why retail displays are so important. Black Friday, the day after Thanksgiving, is the start and continues through New Year’s Eve; those are the days when businesses are by then in the black and able to retain all profits, having met their tax obligations for the year.

Russia House used a lacy net of lights to highlight its historic ironwork. La Tomate created a Christmas wonderland with its large Christmas tree and stockings hung with care; and Floriana installed its fabulous Pelosi-themed Christmas tree. [Ed. Note: a photo can be viewed at the botton of the first page of the December issue pdf.] Maggie O’Neil Pop-up Shop created a forest of birch trees on its window; Tabletop created a snowflake storm to invite customers in from the cold. SpaLogic used its showy window to create a traditional winter scene with bows and pearls. And Dupont Optical created a classy window of blue stars to capture the winter night sky.

The holiday windows competition is a way to encourage retailers in Dupont Circle to prepare for seasonal displays. HDCMS encouraged all retail shops, restaurants, and services to install holiday windows to raise the bar for seasonal design. A design committee which had judged the window displays on December 20th in the three categories of Best Retail Shop, Best Restaurant, and Best Service.

The mission of Historic Dupont Main Streets is to promote, coordinate, and maintain improvements of the cultural, economic, and environmental qualities of Dupont Circle to make it an exemplary place to live, work, shop, and play. [Editor’s Note: to learn more about HDCMS, see “Dupont Circle Main Streets for Programs Helping Merchants,” The InTowner, February 2008 issue pdf.

*The writer is HDCMS’ executive director.

Copyright © 2019 InTowner Publishing Corp. & Historic Dupont Circle Main Streets. All rights reserved.